Vendor
Datadog pricing 2026: an independent breakdown
Datadog leads the cloud monitoring market and lists more separately-billed products than any peer. Here is how each one prices, where the bill compounds, and what teams actually pay at three common scales.
TL;DR
Infra: $15 to $23/host/mo. APM: +$31/host/mo. Logs: $0.10/GB ingest + $1.70/M indexed. Custom metrics: $0.05/100/mo above the 100 included per host. A 100-host deployment with full APM and 50 GB/day of logs sits at $8K to $25K/mo depending on retention and cardinality. Most teams see invoices two to three times higher than their first estimate.
Every product
The Datadog product matrix
| Product | Free | Pro | Enterprise |
|---|---|---|---|
| Infrastructure | 5 hosts, 1-day | $15/host/mo | $23/host/mo |
| APM | n/a | $31/host/mo | $36/host/mo |
| Log Management (ingest) | n/a | $0.10/GB | $0.10/GB |
| Log Management (indexed events) | n/a | $1.27/M (15-day) | $1.70/M (30-day+) |
| Custom Metrics | 100/host | $0.05/100 metrics/mo | $0.05/100 metrics/mo |
| Synthetic API tests | n/a | $5/10K runs/mo | $5/10K |
| Synthetic Browser tests | n/a | $12/1K runs/mo | $12/1K |
| RUM | n/a | $1.50/1K sessions | $1.50/1K |
| Database Monitoring | n/a | $70/host/mo | $70/host/mo |
| Network Performance | n/a | $5/host/mo | $5/host/mo |
| Continuous Profiler | n/a | $2/host/mo | $2/host/mo |
| CI Visibility | n/a | $30/committer/mo | $30/committer/mo |
Source: datadoghq.com/pricing, verified April 2026.
Three scenarios
What teams actually pay
Infrastructure only, 50 hosts
- Infra (50 hosts x $18)$900
- Custom metrics included$0
- Add-ons$0
Range
~$750 to $1,150/month
Tightest possible Datadog deployment. Most teams start here, then expand.
Full observability, 50 hosts + APM + 100 GB/day logs
- Infra (50 x $18)$900
- APM (50 x $31)$1,550
- Log ingest (3,000 GB x $0.10)$300
- Log indexing (12,000M events x $1.70)$20,400
- Custom metric overage (~5,000 x $0.05/100)$250
Range
~$5,500 to $9,000/month
Indexing dwarfs ingestion. Sampling, drop rules, and short retention are the levers.
Enterprise, 500 hosts + APM + RUM + synthetics
- Infra (500 x $18)$9,000
- APM (500 x $31)$15,500
- Log ingest + indexing (300 GB/day)$30,000+
- RUM (10M sessions/mo)$15,000
- Synthetics$2,000+
- Custom metrics overage$5,000+
Range
~$60,000 to $120,000+/month
Negotiated rates apply at this scale. List pricing is a negotiation baseline.
The traps
Hidden costs and gotchas
#01High-water mark hourly host counting: autoscaling spikes during peak traffic raise the monthly bill permanently for that month.
#02Container-as-fractional-host counting: misconfigured agents bill every pod separately.
#03Custom metric explosion from Kubernetes labels: 50 hosts x five labels can produce hundreds of thousands of metric series.
#04APM indexed-span overage: 1M indexed spans included per APM host, $1.70 per million beyond.
#05Log retention tiering: 30/60/90-day retention multiplies indexed-event cost roughly 1.5x, 2.5x, and 4x.
#06Per-seat add-ons for advanced dashboards, notebooks, and incident management.
Free tier reality check
What 'free' actually buys you
What is included
What is not
Reduce the bill
Six levers, ranked by impact
Sample logs at the source
Cap custom metric cardinality
Sample APM traces at 10 percent
Right-size retention
Negotiate annual commitment
Move dev/staging to a free tier
Detailed playbook on the reduce monitoring costs page.
Alternatives